Description
Bicohair® UP is a shield protector of the hair against urban pollution damages, allowing consumers to freely enjoy the sun and outdoor activities. Bicohair UP covers the hair fiber by electrostatic interactions adding a barrier that repels the particles, avoiding deposition. It also helps protect the structural proteins of the hair from the degradation caused by sun exposure. Other benefits include delivery of protective carotene molecules along the hair fiber, preventing the oxidation of pigments and the loss of color caused by UV exposure and daily washings.